# Goodlord review

> A lettings-only platform focused on referencing, deposits, tenancy agreements, insurance and tenant payments, typically used alongside an agency CRM. Based on public product and help pages, not a paid placement.

- Canonical page: https://www.yorlet.com/reviews/goodlord
- Last reviewed: 15 September 2026 (2026-09-15)
- Publisher: Yorlet (https://www.yorlet.com). Yorlet is one of the products compared on this page.

## At a glance

- Category: Lettings compliance and tenancy platform
- Headquarters: London, United Kingdom
- Founded: 2014
- Pricing model: Pricing on request
- Website: https://www.goodlord.co/

## What is Goodlord?

Goodlord is a UK lettings platform for agents, landlords and tenants. Public materials describe it as covering the lettings journey with a particular emphasis on compliance, referencing, tenancy paperwork, insurance products and collecting rent, deposits and move-in monies.

Agencies commonly run Goodlord next to a sales and lettings CRM such as Reapit or Alto. Goodlord publishes a Reapit integration that can import landlords, properties, applicants and tenancies, and export executed documents back into the CRM.

The company positions itself as lettings-only software that has adapted through the Tenant Fees Act and the Renters’ Rights Act, with AI used for identity verification and financial data processing while people remain in control of decisions.

## Who it is for

- UK letting agents that already have a CRM and want a specialist layer for referencing, deposits and tenancy agreements
- Agencies that sell insurance and protection products as part of the move-in journey
- Teams that need a documented export of tenancy records from a dedicated lettings workspace

## Key features

- Tenant referencing and identity checks
- Tenancy agreement creation and e-signature
- Deposit collection and related move-in monies
- Tenant rent payments
- Insurance and protection products
- CRM integrations including Reapit
- Renters’ Rights Act tenancy and rent-review tooling described in the agent help centre

## Strengths

- Deep coverage of pre-tenancy compliance work that UK agents handle every week: referencing, Right to Rent-related checks, agreements and deposits.
- A lettings-only product surface, rather than a sales CRM with lettings attached.
- Documented CRM integrations so executed agreements and reference reports can land back on the tenancy record in Reapit.
- A public tenancy data export in the agent workspace for branch or all-branch downloads.

## Limitations of fit

- Goodlord is not positioned as a full property management operating system. Client accounting, owner payouts, works orders and a native resident app typically still live in a CRM or a payments specialist.
- Leads, viewings and sales pipelines are outside its core scope.
- There is no published Model Context Protocol (MCP) connection or public API comparable to a developer platform.
- Multi-currency collections, loyalty programmes and financial accounts are not part of the public product set.

## Pricing model

Compare on the same scope — leasing, payments, owner accounting and the modules you actually use — not a seat count alone.

- Goodlord: **Pricing on request**. Goodlord does not publish a list price on its marketing site. Cost usually depends on referencing volume, protection products and the modules an agency uses. Ask Goodlord for a current proposal, and compare it with Yorlet platform pricing on a like-for-like scope.
- Yorlet: **Published platform pricing**. Yorlet publishes its platform pricing, so you can scope the modules you need before a sales call. See [Yorlet pricing](https://www.yorlet.com/pricing).

## Verdict

Goodlord is a strong specialist for UK referencing, tenancy paperwork and move-in payments. Agencies that also want billing, owner payouts, maintenance and a resident app on the same record will outgrow a compliance layer plus CRM stack.

## Alternatives to Goodlord

Yorlet is listed first because this is Yorlet’s site. The other products are the ones UK teams actually put on the same shortlist.

1. **Yorlet**: Yorlet is the property management platform for lettings businesses. Leads, leasing, billing, payments, owner accounting, maintenance, compliance and a native resident app on one platform. [See the platform](https://www.yorlet.com) · [Switch to Yorlet](https://www.yorlet.com/switch/goodlord.md)
2. **Reapit** (Estate agency CRM with lettings and property management): A widely used UK estate agency platform for sales, lettings and property management, with client accounts available as an add-on and payments often connected through partners. [Reapit review](https://www.yorlet.com/reviews/reapit.md) · [Yorlet vs Reapit](https://www.yorlet.com/compare/reapit.md)
3. **Alto** (Cloud estate agency CRM for sales, lettings and property management): A cloud CRM for UK estate and letting agents covering sales, lettings, property management, client accounting and the PropertyFile customer portal. [Alto review](https://www.yorlet.com/reviews/alto.md) · [Yorlet vs Alto](https://www.yorlet.com/compare/alto.md)
4. **Street.co.uk** (Modern estate agency CRM for sales, lettings and property management): A UK estate agency CRM with lettings, property management, client accounting, tenant and landlord apps, and Street AI for listings and comms. [Street.co.uk review](https://www.yorlet.com/reviews/street.md) · [Yorlet vs Street.co.uk](https://www.yorlet.com/compare/street.md)
5. **PayProp UK** (Rental payments and property management for letting agents): A rental payment and client-accounting platform that automates collection, reconciliation and payouts, often used alongside a lettings CRM such as Reapit. [PayProp UK review](https://www.yorlet.com/reviews/payprop.md) · [Yorlet vs PayProp UK](https://www.yorlet.com/compare/payprop.md)
6. **Arthur Online** (Cloud property management for landlords and letting agents): A cloud property management system for landlords and agents, with finance, maintenance, compliance, stakeholder apps and per-unit annual pricing. [Arthur Online review](https://www.yorlet.com/reviews/arthur.md) · [Yorlet vs Arthur Online](https://www.yorlet.com/compare/arthur.md)

## Goodlord review questions

### Who is Goodlord for?

UK letting agents that want a dedicated workspace for referencing, tenancy agreements, deposits, insurance and tenant payments, especially if they already run Reapit or a similar CRM.

### Does Goodlord replace property management software?

On the public product set, no. Client accounting, works orders, landlord statements and a full property CRM remain the job of a PMS or a payments platform in most agency stacks.

## More on Goodlord and Yorlet

### Other Goodlord pages

- [Yorlet vs Goodlord](https://www.yorlet.com/compare/goodlord.md)
- [Goodlord alternatives](https://www.yorlet.com/alternatives/goodlord.md)
- [Export from Goodlord](https://www.yorlet.com/switch/goodlord.md)

### Related vendors

- [Yorlet vs Reapit](https://www.yorlet.com/compare/reapit.md)
- [Yorlet vs Alto](https://www.yorlet.com/compare/alto.md)
- [Yorlet vs Street.co.uk](https://www.yorlet.com/compare/street.md)
- [Yorlet vs PayProp UK](https://www.yorlet.com/compare/payprop.md)
- [Yorlet vs Arthur Online](https://www.yorlet.com/compare/arthur.md)
- [All comparisons](https://www.yorlet.com/compare.md)

## Sources

- [Goodlord homepage](https://www.goodlord.co/)
- [How to export tenancy data](https://goodlord.my.site.com/agenthelpcentre/s/article/How-can-I-export-tenancies)
- [Reapit integration with Goodlord](https://goodlord.my.site.com/contactsupport/s/article/Reapit-integration-with-Goodlord)

## About this comparison

Comparisons use publicly available product, help-centre and pricing pages. They are not an official statement by Goodlord and are not a complete catalogue of every module or partner integration. Capabilities change; check the vendor’s own site before you buy. Goodlord and related marks are trademarks of their owners. Yorlet uses competitor names only to identify those products. If something is wrong, [contact us](https://www.yorlet.com/contact) and we will correct it.
